With their roots in a Stockholm vintage store, Cheap Monday started in March 2004 with their first style of jeans. The ‘Tight’ style was a cheaper alternative to fashion forward denim - an unwashed, very tight fitted stretch denim jean for a shockingly good price! It was an immediate success and the first 800 pairs sold out in a couple of weeks.

In January 2005, Cheap Monday was developed into a brand with full scale collections and the distribution was extended to selected stores in Sweden as well as abroad.

Today Cheap Monday carry main collections for men and women as well as three in-season drops.

Despite the fast growth their original idea still remains: to offer customers pieces that compete with high-end brands both in attitude and fashion-level as well as in quality - always at an extremely good price.

Cheap Monday